亞馬遜賬號(hào)被封的原因有很多種，賬號(hào)績效表現(xiàn)差、侵權(quán)被系統(tǒng)檢測(cè)到、客戶投訴產(chǎn)品非真品、品質(zhì)存在安全隱患等等，今天小編重點(diǎn)講亞馬遜賬號(hào)被封的申訴方法以及亞馬遜賬號(hào)收到郵件需要解封的幾大情況。

亞馬遜賬號(hào)申訴的三大情況

停權(quán)：意味著您仍有機(jī)會(huì)上訴，您需要制定一個(gè)行動(dòng)計(jì)劃;

拒絕：表示您的上訴被駁回，但您仍有機(jī)會(huì)提交修改后的行動(dòng)計(jì)劃;

禁止：是這三種情況中最糟糕的情況，基本上，您的賬號(hào)已經(jīng)沒的救了，您的上訴不止一次失敗，Amazon將不再閱讀您的電子郵件，也不會(huì)再回復(fù)任何消息。

當(dāng)亞馬遜賬號(hào)暫停銷售權(quán)限，資金凍結(jié)，一般來說有3種方式應(yīng)對(duì)：申訴，仲裁和訴訟。每一種方式應(yīng)對(duì)的問題是不同的，所花費(fèi)的時(shí)間和金錢也是千差萬別。

申 訴：是亞馬遜賣家面臨賬號(hào)問題的首選，申訴的優(yōu)勢(shì)就是快、便宜。理論上來說，亞馬遜各種被封的賬號(hào)都可以嘗試通過申訴的方式來解決。但是現(xiàn)實(shí)并非如此。有些申訴了N多次，以及那種出現(xiàn)“你的賬號(hào)已經(jīng)被永久停用”就要選擇其他方式。

仲 裁：當(dāng)雙方因爭議不能達(dá)成一致，自愿找一個(gè)公認(rèn)的第三方來裁決。在美國，這個(gè)第三方一般就是指美國仲裁協(xié)會(huì)3A (America Arbitration Association)。亞馬遜對(duì)賣家的態(tài)度是嚴(yán)苛而強(qiáng)硬，可以無理由進(jìn)行封店，而仲裁，就是拒絕不合理懲罰的一種有效途徑。

亞馬遜仲裁的基礎(chǔ)費(fèi)用主要包括仲裁受理費(fèi)和仲裁員費(fèi)用，大概就是個(gè)一千多美金。因?yàn)橹俨每梢赃x擇電話或者網(wǎng)絡(luò)形式。仲裁不一定需要請(qǐng)專業(yè)律師，但是律師更加熟悉仲裁流程，我們可以委托律師幫忙整理準(zhǔn)備仲裁所需材料，在陳訴環(huán)節(jié)有律師參與勝算也會(huì)更高。仲裁的劣勢(shì)就是成功率低。即使仲裁失敗勝訴方的費(fèi)用也不需要賣家再承擔(dān)。

訴 訟：訴訟其實(shí)就是走法律途徑了，雙方需要依靠法院判決來解決爭議。但是，亞馬遜賣家面臨的法律訴訟往往沒有這么復(fù)雜，多數(shù)情況依靠庭外和解就能成功解決問題。庭外和解是一個(gè)協(xié)商博弈的過程，是否能達(dá)成和解?和解的賠償標(biāo)準(zhǔn)是什么?都和賣家的利益息息相關(guān)。建議還是委托給專業(yè)的律所，讓他們?nèi)ズ蜋?quán)利方溝通協(xié)商，雖然需要付律所服務(wù)費(fèi)，但是效果肯定要好于自己去聯(lián)系。

如果亞馬遜賣家遇到賬號(hào)問題，首選的還是申訴。如果申訴無法解決而且損失巨大，可以考慮通過仲裁的方式挽回。

申訴要交給專業(yè)申訴人員操作。就目前中國市場(chǎng)這邊，其實(shí)有很多的申訴團(tuán)隊(duì)，而各自的側(cè)重點(diǎn)又有所不同，有些對(duì)操作評(píng)論申訴基本上一天就能成功，有些對(duì)績效方面的申訴經(jīng)驗(yàn)豐富，兩天就能成功，另外還有模板申訴、方案申訴、還有一些如侵權(quán) 售假等則利用亞馬遜漏洞來進(jìn)行申訴等等。如果申訴失敗，還可以通過可信渠道進(jìn)行特殊方式強(qiáng)取款。

如何從郵件中判斷亞馬遜賬號(hào)的死因？

當(dāng)收到亞馬遜郵件后，看到“Why is this happening? ” 基本上就能知道自己店鋪的死因了。

帳號(hào)關(guān)聯(lián)：You have used more than one account to sell on our site.

資料審核：Sellers on Amazon.com are not allowed to list items without a valid credit card on file.

ASIN違規(guī)：You have one more violations against the ASIN Creation policy

違反銷售政策：The Amazon’s Selling Policies and Seller Code of Conduct prohibit

操縱評(píng)論(刷單)：Because you are manipulating product reviews

操縱等級(jí)、反饋信息以及買家評(píng)論：You have been manipulaitng ratings,feedback,or customer reviews on Amazon.

在出售產(chǎn)品中操縱評(píng)論：You have manipulated customer reviews on your products.

帳號(hào)安全：An unauthorized party has continued to access your account.

違反亞馬遜銷售政策：Sellers on Amazon.com are not allowed to create listings that violate Amazon selling policies.

銷售違禁品：Your account has been linked to the listing or sale of restricted products.

亞馬遜賬號(hào)申訴渠 道

亞馬遜賬號(hào)侵權(quán)投訴

https://www.amazon.com/report/infringement

侵權(quán)賣家第一次申訴

notice-request-dispute@amazon.com

RO撤訴或要求RO的聯(lián)系方式

notice-dispute@amazon.com

非侵權(quán)申訴

listings-evaluation@amazon.com

貨不對(duì)版申訴

listings-evaluation-nasd@amazon.com

賣家績效申訴

seller-performance@amazon.com

禁限售賬戶申訴

product-compliance-policy@amazon.com

非侵權(quán)申訴的關(guān)鍵詞

Product Detail Page Abuse/Tampering

Incorrect Variations Abuse

亞馬遜賬號(hào)申訴模板

亞馬遜賬號(hào)關(guān)聯(lián)申訴的模板

Hello sellerperformance team：

Thank you foryour time to read my email;

I am a newseller of Amazon. I recently started selling on Amazon.

On March 5th,2019, we registered our Amazon account Europe.

Beforeregistering, I studied carefully Amazon’s rules and opened our store in strictaccordance with Amazon’s rules. I am running my Amazon account for the firsttime and follow all the rules of Amazon.

On March 5th,2019, we registered the account, 2days later, a email from your part said thatWelcome to the Selling on Amazon programme.

You can nowreach millions of customers across Europe through your Seller Central account.Your registration provides you access to each of Amazon’s five Europeanmarketplaces – UK, Germany, France, Italy and Spain.

This make us soexcited, and then, We registered Payoneer payment account for receiving thepayment and get the Account certificate letter.

Today, when wewant to add payment method, we can’t sign in our account. Always show passworderror, We have modified it a few times and still can’t solve the problem.

This is ourfirst time to sign up for the Amazon Europe site. We asked our Amazon accountManager why our account was closed. He told us that our account is associatedwith another account amazon. This issue is very shocking to us. Our companyapplied for the first time to register for the Amazon Europe site. We totallycan’t understand why it was judged to be associated with another account.

We checked allof our data of Company and equipment, they are all new. we are very strict withAmazon’s rules. We certainly understand that we can only operate one Amazonaccount, and we also register for the first time, and only one account.

Because I haveto go on business trips regularly,

Amazon has 24hours to reply to the information of client, so I purchased an Aliyun Remoteserver IP (ECS), Today, I went to ask their customer service. They said thattheir IP address will be recycled. We can’t confirm whether it is just becauseour address was previously registered Amazon account by someone else, but thisis out of our control, cause we can’t check the IP that how it use before, canyou understand?

Before buying(ECS) IP, we can’t check what this IP used to do. We are very sorry for this,we will not use this ip operation account in the future. We will re-purchase anew network cable to log in to our account to avoid your concerns.

We have providedyou with all the information of our company to prove that we are the first timeto register an Amazon account Europe , please check our information carefully.

But now myaccount is blocked because of this account associate with other accounts, I canprovide information related to the account to prove our innocence, I hope youcan reinstate my account

I look forwardto your reply, thank you deeply!ply!

亞馬遜賬號(hào)售賣假冒商品移除銷售權(quán)限

Dear Amazon seller support,

Thank you for your concern of our account.

We received a notification today that our selling privilege has been removed cause we sold counterfeit products.

We immediately check the listings.

Firstly we are very sorry about our ignorance, we are new to Amazon selling, we are lacking of the rules and policies when sell on your platform.

Secondly, as the items of Amazon seller performance stated, we did not know this product is with its own brand, to this point we acknowledge it is our fault.

We had removed the listings and promise we won’t sell it again on Amazon if we do not get the warrant.

Would you please consider the account seller rating and customers feedback to us? We provided customer both good products and customer service. We never got a claim or negative feedback.

Hope Amazon can look through to it.

If you can give us a chance, we will do as follows:

1. Absolutely, we will see through all the policies and rules about selling on your platform.

2. We will check the listings in our account to see if there has some which do not meet your requirements, if it does, we will fix it immediately.

3. We will check all the products we’ve been sold, any complaints or product issues we will solve them in proper way within 12h in favor of the customer’s right.

4. If any selling questions, we will consult Amazon for help.

Sincerely, we write this. We will try our best to provide our sales on Amazon.

We believe Amazon will give this issue a serious consideration, and to us, there is a hope, a new chance for us!

Look forward to receive your reply.

Best regards

Jason From XXX Company

亞馬遜賬號(hào)ODR申訴 成功拿回銷售權(quán)的申訴信供參考：

Dear Amazon Seller Performance Team.

We understand that recently our performance as a seller on Amazon, com has fallen below both

Amazon’s and our own standards of quality.

I believe it is mainly because of our inadequate communication that we have recently seen two

A-Z guarantee claims which have resulted in our ODR exceeding the performance target of <1%.

Unfortunately, we changed the Listings Status to be Inactive from 23/01/2014 to 06/02/2014

because of a long vacation, obviously, the two complaints are nightmare during the period

without order.

Plan of Action: We are taking the following steps to improve our performance:

1.Review a 11 of products to make sure that the pictures and descriptions are accurately match

with our products.

2.Most importantly, we wiII complete the investigation more quickly and proactively (within12

hours) to any problems with customer orders to keep our customers more informed and help

prevent A~z guarantee claims as much as possible, then replacement or a full refund will be

done within 24 hours

3.In addition, we will more aggressively monitor our performance metrics to assure we are

meeting the standards set by Amazon and our own s

tandards of quaIity customer service.

綜上可知，如果亞馬遜賣家遇到賬號(hào)問題，首選的還是申訴。如果申訴無法解決而且損失巨大，可以考慮通過仲裁的方式挽回。當(dāng)遇到流氓律所或者權(quán)利人的訴訟時(shí)，應(yīng)該采取措施積極應(yīng)訴，將損失盡量最小化。

(文中部分素材來源于網(wǎng)絡(luò)，如有侵權(quán)聯(lián)系客服)

點(diǎn)擊咨詢現(xiàn)在有哪些新興平臺(tái)值得關(guān)注 >>>

特別聲明：以上文章內(nèi)容僅代表作者本人觀點(diǎn)，不代表ESG跨境電商觀點(diǎn)或立場(chǎng)。如有關(guān)于作品內(nèi)容、版權(quán)或其它問題請(qǐng)于作品發(fā)表后的30日內(nèi)與ESG跨境電商聯(lián)系。