侵權導致的賬號被封當然要數亞馬遜平臺最為嚴格,但是即便是再嚴格的審核也會對犯錯輕微的賣家網開一面,鄧確平先生歸類了各種解決問題的辦法,給大家參考。
侵權導致的賬號被封當然要數亞馬遜平臺最為嚴格,但是即便是再嚴格的審核也會對犯錯輕微的賣家網開一面,歸類了各種解決問題的辦法,給大家參考。
案例一:
賣家A賣的是電飯鍋配件,但是在產品圖片里有一個instapot的電飯鍋。被該品牌商投訴listing被blocked。遇到這種情況賣家有2種情況注意:
1,如果沒有庫存而且此產品也沒有什么銷量可以直接把listing刪除。這是對賬號來所最安全的。
2,如果有FBA庫存而且該產品銷量也不錯,建議在這個賬號直接把listing刪除后用其他賬號跟賣。
3,如果想用這個賬號繼續銷售這個listing,那么就寫申訴計劃吧。
案例二:
賣家A上架一個產品但是在標題出現了Batman導致賬號因為侵權被凍結。雖然這個產品沒有產生任何訂單。以下是我給該賣家寫的申訴計劃。
We have check our account and promise that none of inventory is inauthentic items. And our order defect rate not meeting amazon's performance target of less than 1%.
We understand that as we list the inventory title have the word "Batmen"on 20th April 2017. This ASIN until we delete not have any order we are so sorry to make the mistake and upon received your last email We had learn all amazon policy. Do not let previous mistakes happen again. we promise we will reply buyer message within 24 hours. Although amazon have suspended our account, we will send all our these days order to our customers. We think some action must do in future as fllows:
1.we will prepare enough product stock, supporting the stocks on amazon account selling. when buyer place a order, we can assure the shipment time is in our handing time range.
2 .Because we sell on amazon. We have stable product resource, we have our own factory. So, we can promise our products are in high quality. there will be less and less positive feedback.
3.Our inventor all will use service to send shipments. You can find that now we have about $2000 commodities in Amazon warehouse. This will allow
us complete orders timely and effectively. we think is double win between amazon and us. FBA can promote our product selling amount. All our products are using shipment.it can improve user experience.
4.Most importantly, we will respond more quickly and proactively to any problems with customer orders to keep our customers more informed and help prevent A-z guarantee claims.
5.We will try our best to solve their problems in time. We think customer service is very important for our selling on Amazon.
6.At last, we will more aggressively monitor our performance metrics to assure we are meeting the standards set by Amazon and our own standards
最后,賣家需要明白侵權只是賣家之間競爭卡位的一種手段,一般情況下權利人聯系到賣家都會有利益的訴求,他們萬不得已才會投訴給亞馬遜,亞馬遜進而會采取的處理。
特別聲明:以上文章內容僅代表作者本人觀點,不代表ESG跨境電商觀點或立場。如有關于作品內容、版權或其它問題請于作品發表后的30日內與ESG跨境電商聯系。
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